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sHare tHis Guide
in
HOW TO TURN STRANGERS INTO SUPPORTERS WITH CALLS TO ACTION
9
The most basic step to creating compelling CTAs is to clearly describe why you want people to take
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impacting the world in a favorable way. For example, you're helping to end hunger when you donate 10
jars of peanut butter to DoSomething.org's Peanut butter and Jam Slam Campaign.
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