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New Product Launch- A Step By Step Guide To Launch a New Product

This is How you win at Online Marketing

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- Trends - Your competitions products - Bestselling titles at bookstores - Keywords Consider mind mapping potential ideas. This free form tool can help you get creative with your potential product ideas. Step Two: Research Options Once you have a few ideas it's time to research them for interest and profitability. - Ask customers what their most pressing problems are or ask them which type of product they'd benefit from the most. - Research your competition – make sure they don't already have a book or product you're thinking of creating. - Use keyword research to analyze demand. - Consider also creating a flycatcher's page and using PPC and social networking to drive traffic to it. A flycatcher's page or ASK page is simply a page that evaluates interest in a potential product or topic. You might simply ask visitors if they're interested in a book on … - You can also sweeten the deal by creating an opt in form. Give them something for free that relates to the potential product topic. If people download the giveaway they're expressing their interest. If not, they're not interested and it's likely not a good potential product. Step Three: Choose At this point you have the information you need to make a decisions. Remember to also trust your gut instincts. You know your niche, your audience and what they're struggling with. Trust that knowledge. Decide: - What topic your product will be about - What format will you use to create your product? For example will you create a video, ebook, home study course, etc? - The purpose or goal of the product - What problem does it solve?

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